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We sold out at an event 🫠

We sold out at an event 🫠

Hey guys,

It is good to be back.

It has been back-to-back races for us over the last two weekends, the first over in Flinders, the next down in Geelong.

The pre-race atmosphere becomes somewhat of an addiction. For those that enter a few events know very well what I'm talking about.

It's a weird and sensational mix of nervous energy, the smell of coffee, the sun beginning to rise on the horizon and the looming figure of the inflatable start line not far away.

Every race and event has something slightly different to offer. A different course, more people, sometimes less people, a new community, familiar faces or different conditions.

But one thing is always the same at every single running event I've attended.

The vibes and community spirit are immaculate.

Everyone in attendance is there to be better, to be fit and healthy, or to support someone else, to encourage and to cheer.

It's an unrivalled gathering of people.

This week at the Geelong River Run was no exception. PB Events do a fantastic job at creating a village-like atmosphere for runners pre and post-event which really adds to the occasion.

Free drinks for runners as they cross the line, coffee, food, stalls from epic brands such as the Running Company, Steigen & P3 (oh and us), charity partners, an MC, a stage and merch.

I know 'running festival' gets thrown around a lot, but it really is festival-like.

In a wild turn of events, we completely sold out of vests at the event.

It has never happened before.

But between 7am til 9.30am we got completely smashed and had no vests left. Funnily enough, it was the first event I've ever attended without help! 😅

As we almost always travel by car to events, there's only so much stock we can cram in along with our bulky displays, signage, table, chairs and other gear.

Our next event will be Inverloch Running Festival on March 15th/16th.

📢 MAJOR EVENT ANNOUNCEMENT

I received a very exciting email just yesterday afternoon.

We've been eyeing off some events around the country for this year, and one of the events that you simply can't go past is the Gold Coast Marathon.

In many ways it's the country's running hub, where participants come from all over to get involved.

We submitted our interest earlier this year, and yesterday afternoon we got an email that we're approved!

So exciting.

Not only is it our first event outside of Victoria, it's also one of the biggest events in the country.

More details to come, but you can expect to see us activating at the GC Runner's Expo in the lead up to the event.

Looking forward to catching up with many of you there.

That's all for this week.

Run well,
Robbie

P.S it is the final days of our epic deal: Spend $175+ and get a free Go-Day Backpack (RRP $99)Shop here.


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